C O M M E R C I A L S
p r e s e n t s
SEX, DRUGS AND
LAUNDRY DETERGENT |
Sea
and Ski
THE
suntan lotion of the Sixties. TV ads were so prohibitively
expensive at that time that a brand name could establish
itself quickly by advertising on television.
Sea
and Ski and Coppertone stayed the dominate products in the
market until Ban de Solei ads began appearing in the early-Seventies.
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Solarcaine
Got
too burned in the hot summer sun? Try this new (for the
Sixties) topical pain-killing product - Solarcaine. This
is another ad that ran for several years.
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 Halo
Shampoo
Shampoo
so thick you can't blow it out of your hand. If that's your
idea of a good time. |
 Hai Karate
This
hilarious commercial sent Hai Karate aftershave lotion flying
off the shelves. It made such an impact that anyone who
saw these spots will forever remember them.
The
gimmick- it came with 'self-defense' instructions to fight
off the women attracted by the cheap lemony-lime scent.
Suddenly dads used to getting Old Spice found Hai Karate
under the Christmas Tree.
There
are still people who get this stuff every single Christmas,
it's the only cologne they use because it's proven to be
macho enough. |
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 Excedrin
Another
immensely successful campaign - 'Excedrin headache number
101". This 60's spot features Charles Nelson Reilly ('Match
Game') as the husband.
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 Anacin
"Please,
Mother! I'd rather do it myself!" One of the most famous
commercials of the mid-sixties, an era known for terrific
commercials.
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Dole Bananas
Astonishing
- this commercial uses overt sexual imagery to sell bananas.
Not a particularly original idea, but this Seventies spot
takes it to the extreme.
Would
never run today - no agency would even dare pitch it!
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Teem
Detergent
Possibly
the most stylish looking laundry detergent commercials ever.
Makes
buying laundry detergent seem like the most important decision
you'll ever make. Especially if you're an actress on the set,
with clothes so white they make the other girls in the production
look dingy.
Here's
another example featuring actress Rosemary
DeCamp.
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Clorox
Wonderfully
funny spot from the Sixties. Excellent advertising.
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Vicks
The
Vick's weather alert, took selling cold medicines to a new
level. These official looking commercials were definitely
effective.
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Wildroot Cream
From
the Fifties - all a man needed to get the girl was slick hair,
if you believe this. Might have been true back then, I don't
know.
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Clairol
Gives
you an insight into how much trouble women used to go to just
to use a cream rinse.
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Zestabs
Mighty
Mouse selling drugs to kids? Well, vitamins, actually. It
worked, and inspired the flintstones Vitamins that came
after. The key was seeing Mighty himself taking the pill,
I guess - they sure made a big deal about it!
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